// 2023
Queen Charlotte Launch
Drive Awareness for the launch of Queen Charlotte: a Bridgerton Story in Brazil.
Strategy
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Strategy 〰️
The imagery of monarchs for Brazilians is predominantly European.
When Brazilians think of kings and queens, the imagery is mostly European centered.
Queen Charlotte helps us reimagine royalty imagery.
For Brazilians, the image of royalty has long been painted in European tones, but Queen Charlotte rewrites what power and royalty can look like.
